DigiMaxJob Duties
The Digital Analytics Manager will be in charge of:
- Understanding client’s needs and define a measurement strategy
- Elaborate advanced SiteCentric measurement solution set up (tagging plan requirements, implementation followup with technical teams, tools settings, data quality controls // Google Analytics, Adobe Analytics, Google Tag Manager, TagCommander)
- Spread data-driven approaches to clients by leveraging data-visualization (creation of custom reports, automated dashboards)
- Analyze quantitative and qualitative user behaviour data to improve on-site and off-site digital performance, including UI/UX optimisations and paid media campaigns
- Set up AB test campaigns, taking into account client constraints from a technical and design perspective
- Manage digital analytics team, providing daily support, and collaborate with international experts from France and North America.
- Perform internal and external trainings to spread digital analytics best practices and data driven thinking
- Participate to offline events to share experience and findings on case-studies and promote our company activity
- Guide digital analytics pre-sales in collaboration with sales team and experts from other channels.
Job Qualifications
- +3-year experience in providing digital analytics consultancy and services to key accounts in China, and at APAC level.
- Team management skills and natural leadership
- Ability to lead presales and story-tell a presentation
- Full English proficiency. Chinese is a plus.
- Experience in IT / Web related programming.
- Advanced knowledge on HTML and JavaScript standards.
- Excellent communication and interpersonal relationship skills.
- Capacity to adapt and quick problem solving abilities.
- Good understanding of interactive marketing and digital at large.
- Strong interest for qualitative and quantitative analysis
- Experience in Search and Performance Marketing preferred
Job Conditions
- Position: Full time
- Availability: From now on, within one month
- Job location: Beijing/Shanghai, China
- Salary: Depends upon experience
- Benefits: 14-day annual leave & social security/working visa
Looking for another job position within our company? We are always looking for new talents as web designers, web developers, web project managers, SEO/SEM/SMM account managers to join our staff. If you want to be part of a successful and productive team, feel free to send us your unsolicited application.
